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Pumped up Kicks

Pumped up Kicks The Kicks is being marketed to millennials, and the marketing team wants it shown as expressive, bold and youthful.

The 2018 Nissan Kicks hits the streets this June as the newest entry in the compact crossover market. Kicks is the sixth member of the Nissan crossover and SUV line up, joining the best-selling Rogue and Qashqai. Nissan hope the vivacious Kicks will be a great fit for the fleet market along with its popular siblings. The Kicks is marketed to city living consumers and plays to millennial interests including affordability, singularity and connectivity. Nissan says the Kicks starting MSRP of $17,998 makes it the most affordable vehicle in the crossover segment and features best-in-class fuel economy at 6.6L/100km and 7.2L/100km combined.




MAZDA6 MOVES UPMARKET

Mazda Canada chose the picturesque town of Vernon, British Columbia to unveil its 2018 Mazda6 sedan. Home base for the launch was the luxurious Sparkling Hills Resort, a fitting back drop for the event as Mazda plans to position the 6 as a competitor to models from dedicated luxury brands.






RETURN Of THE JETTAI

With the automotive industry going all-in on crossovers and SUVs, Volkswagen’s launch of the 2019 Jetta aims to prove that its compact passenger vehicle is a force to be reckoned with.










ECLIPSE CROSS CHARTS A NEW COURSE

Mitsubishi Motors invited Canadian media to the Hockley Valley area, just north of Toronto, to experience the all-new 2018 Eclipse Cross.












TRANSIT CONNECT ADDS DIESEL

Ford unveiled its 2019 Transit Connect Cargo Van with new engines, and driver-assist technologies.














OUTLANDER DELIVERS ELECTRIFYING PERFORMANCE

While its gasoline-only cousin has been in Canada long enough to qualify for citizenship and has a faithful fleet following, the addition of the PHEV model has Mitsubishi hoping fleets will get charged up over a vehicle that suits their changing needs and objectives.








2019 SILVERADO’s GOT GAME

The 2019 Chevrolet Silverado made its Canadian debut at the Canadian International Auto Show in Toronto.














RANGER RENASCENT

Ford has announced that its popular midsize Ranger pickup will be returning to North America as a 2019 model.







NEW TRAVERSE GETS AROUND

The Traverse has been completely redesigned inside and out, with all-new front and rear fascia with new Chevrolet grille, LED DRLs, available LED headlights, new side profile, and rear end look.







SUBARU, CONFIDENT AND CAPABLE

Subaru produces vehicles that excel in a variety of conditions: off-road, on the track and in everyday driving. To demonstrate the capability of its vehicles, Subaru Canada invited Canadian journalists to Canadian Tire Motorsports Park in Clarington, Ontario.



GENERAL MOTORS DIESEL DISCUSSION

General Motors invited media to a technical brief recently at the Radisson Admiral Hotel Toronto to discuss its continued commitment to diesel engine technology.






TIGUAN GROWING IN SIZE AND POPULARITY

Volkswagen recently unveiled its all-new 2018 Tiguan in Denver, Colorado. Tiguan has been Volkswagen’s best selling light truck model into fleet in Canada with 1,608 units sold in 2016, according to IHS Markit.




NISSAN CANADA EXPANDS CROSSOVER PORTFOLIO

Nissan Canada recently unveiled its newest crossover vehicle, the Qashqai, in Montreal, Quebec to Canadian journalists.












OEMS OFFER CLEAN, GREEN MACHINES
Alternative fuel and green technology is rapidly changing the Canadian vehicle landscape. From hydrogen fuel cells to fuel miserly ICEs, there has nevre been more choice for companies with an appetite for greening their fleets.


FORD’S POLICE PURSUIT PICK-UP

Ford has unveiled the 2018 F-150 Police Responder, a pursuit-rated pick-up.















VOLKSWAGEN MAPS OUT SUV STRATEGY WITH ATLAS

With vehicles growing ever larger to accommodate consumers wishes for more space, Volkswagen expects the Atlas shoulder that load.









HAVELAAR CANADA UNVEILS EV BISON PICK-UP

Havelaar Canada unveiled its Bison all-electric pick-up truck recently at the EV2017VE conference in Toronto, Ontario.













CHEVROLET EQUINOX CORE STRENGTHS APPEAL TO FLEET

General Motors Canada invited members of the media to tour Niagara wine country in the all-new 2018 Chevrolet Equinox crossover. Now in its third generation, Equinox has been redesigned inside and out, while still maintaining a familiar feel.






DIESEL DEBUT FOR 2018 CHEVROLET EQUINOX

General Motors invited journalists from Canada and the United States for the global reveal of the Canadian-built 2018 Chevrolet Equinox in Chicago, Illinois at the Chicago Museum of Science and Industry.

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ISUZU FTR LAUNCH NTEA WORK TRUCK SHOWSTOPPER

Isuzu Commercial Trucks of Canada Inc., unveiled its all-new 2018 FTR medium-duty Class 6 truck at the National Truck Equipment Association 2016 Work Truck Show in Indianapolis, Indiana.

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MODEL YEARS:
2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 |




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